Loraez Graphic & Web Design is a digital & print agency.

Objective
Design the logo of the agency.

Challenge
The logo must show graphic and coding elements.

Strategy
Search for elements that represent code.
Search for simple and neat fonts that have some movement.
Stylize the fonts.
Integrate the fonts with the coding elements.
Draft different options with the fonts and coding elements.
Integrate the selected font and the selected coding elements.
Search for colors.
Draft with different options of colors.
Create dummy for the client.

Result
The agency was very pleased with the logo. The logo is neat, simple and has the semicolon representing the coding on the “g” letters well integrated.